7/10/2009

Listing off

I'm not going to lie; despite my young age, I have already developed several theories on life. One that has particularly struck me is this: people like lists.
One of the first things you learn in writing a press release is to use lists and bullet points. People's eyes are supposedly drawn there because they are usually offset and numbered; I think it's because people just really love lists. Why do people like lists? People like order. It's why we created government and study history and many other subjects. It's also why we like lists. People also like feeling accomplished. It's why we like getting good grades, a pat-on-the-back or an award; we like to see our work appreciated and rewarded by another. Lists provide a perfect combination of order and sense of accomplishment. You can see your goals, tasks, etc. perfectly outlined; then, cross them off with vigor when completed. Lists provide people with order, stability and control that can be lacking in many areas of life.
Maybe you didn't make one today; maybe you haven't made one in years. At one point in life, every person will make a list. And they will like it, whether or not they admit it.

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